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POPJAM

POPJAM simulates your audience to discover winning hooks and generates high-converting ad creatives at scale using synthetic personas.

Introduction

POPJAM is an agentic marketing suite that leverages AI to simulate audience behavior, discover winning ad hooks, and generate high-converting ad creatives. It allows users to build synthetic personas mirroring real buyers and test ad variations before launch.

Key Features:

  • AI Persona Engine: Build virtual audiences with psychographic profiles and motivational archetypes.
  • Variant Generator: Autonomously generate ad variations in copy, media, and language tailored for each segment.
  • Performance Feedback Loop: Analyze historical and real-time ad performance data to refine personas and maximize ad spend ROI.
  • Customer Discovery: Gather qualitative feedback from personas to understand the "why" behind engagement.
  • Privacy by Design: GDPR compliant AI-powered persona simulation.

Use Cases:

  • E-commerce brands optimizing ad creatives for different customer segments.
  • SaaS companies refining messaging to resonate with target users.
  • Marketing agencies scaling creative output for multiple clients.
  • Growth teams seeking detailed psychographic feedback on ad campaigns.

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